With Permission Manager for Emarsys you’re able to fully comply with the GDPR documentation and evidence requirements and ensure legal certainty.
The add-on is seamlessly integrated with Emarsys and manages the registration and unsubscribe process for freely customizable preference structures. It allows you to create and document Double Opt-In automations in compliance with GDPR, integrate individually designed registration, preference center and unsubscribe pages and synchronize cross-channel data between Emarsys and your systems (CRM, ERP).
Moreover, Permission Manager automatically monitors changes to your data protection and registration pages, creates screenshots of every page version and provides a historic overview of all page versions.
This tool has been specially developed for Emarsys Marketing Platform and acts as a central hub for your custom forms, your forms created with Emarsys and any other systems that you’d like to integrate.
- Create GRPR compliant double opt-in automations
- Integrate your own registration and unsubscribe pages easily with Emarsys
- Manage and document separate opt-ins and opt-outs for different newsletter types
- Build a preference center and reduce unsubscribe rates
- React faster, automate more: trigger Emarsys automations from your website or any other system with Emarsys external events
- Cross-Channel Data Management: easily integrate third-party systems (e.g. CRM, ERP) with Emarsys and use them across different channels – without burdening internal IT resources
- Manage email permissions across your organisation
- Auditable records required by GDPR
- Capture the right permissions for each customer
- Give customers control to update consent
- Build your email list
- Lower email churn rate
- Manage contacts across all channels – seamlessly integrated with Emarsys
- Avoid blanket opt-outs to maintain a connection with customers
Publicare Marketing Communications GmbH
60596 Frankfurt am Main
Phone +49 69 -605009-0
Fax +49 69 -605009-99